Tourism is the most important economic activity in Montenegro, a country rich in diversity that is difficult to surpass. Starting from the high mountains, deep canyons and mountain pastures, you will descend to the water where rapid rivers, the Skadar Lake and the picturesque coastline take turns. The areas of Durmitor and Sinjajevina with the Tara canyon are a challenge for tourists throughout the whole year. Despite all that beauty, the heart of Montenegro’s tourist offer is reserved for its very impressive coast with exclusive resorts that stretch from the magical peninsula of Luštica to Ulcinj and the longest sandy beach in the southern Adriatic, Ada Bojana.